Forever outspoken, Wigan chairman Dave Whelan is unhappy with much of the Wigan population for not embracing the success of the football team, now in our fourth season of top flight football.

The former JJB owner said: "When you play Chelsea and we only have 15,000 of our own there you have to ask 'Does Wigan deserve a football team?'

"If people don't come they will lose a Premier League team. It's so disappointing. We have built this club up bit by bit from the old Fourth Division - but it's just not a football town.

"We are the cheapest to watch in the Premier League, cheaper than some in the Championship. We are doing everything we can."

Speaking about the possiblilty of a new sponsorship deal from South Korea, Whelan added: "We're working on that. We are looking at a couple of players there, we've got to find one good enough. We are talking about sponsorship, naming rights, there's all that going on."